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New Bluetooth Logo Update

Bluetooth SIG (Special Interest Group) has just released its 2016 new update to the Logo and its new tagline.

The new logo update is changing its Blue color from deep blue(R:34/G:96/B:165)  to light blue (R:0/G:130/B:252 ). The Bluetooth Smart and Smart Ready Marks are phasing out from the Bluetooth Brand.

Although Bluetooth SIG has not defined a date to mandate the use of new logos, members  should make its commercially reasonable efforts to update to the new logos.

For detail Brand Guide and Registered Logos, please refer to the link as below.
https://www.bluetooth.com/marketing-branding/brand-best-practices-guidelines 
 


Please do not hesitate to contact us, if
 you have any inquiry. Bureau Veritas CPS E&E can facilitate our clients to align with above updates. 

Bureau Veritas also coverages all of Bluetooth testing and qualification programs.

 

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